Integrated global campaign to launch the new Doritos Heatwave product. A chip with 2 sides. First the BBQ flavour, but as soon as you crunch the chip, chilli microcapsules mixed in the tortilla release the second flavour that burns your mouth.
Agency: AMV BBDO London
Role: CD / AD Freelance
Director: Jeff Low
Team: Dave Buchanan + Ferran López + Enric Soldevila