In a world that moves faster than ever there is a place where everything can happen. A place where our Gen-Z can be themselves by mixing their realities with new concepts to create their own unique version of the future. That’s why we created OZworld. A mental space within us to live a multidimensional life, where we can teleport us to the real world > to the social world > the digital world as many times as we want, whenever we want, to be ourselves.
So, why live just one life when you can live them all?
In collaboration with RAL7000STUDIO and The Black Lab Studio, we created a series of different NFTs that were sold in @withfoundation (the biggest NFT platform in the world). The main artwork was sold for 2.20 Ethereums, or better said, $8,925.73.
https://foundation.app/@RAL7000STUDIO/~/56716
To engage with Gen-Z we also created an interactive film where people can decide which reality they want to live changing the whole narrative of it. Because Gen-Z don’t like to be told what they have to do, but decide by themselves their own destiny.
Agency: Hypebeast
Role: Freelance Executive Creative Director
Photographers: Yu Cong + Liqi + Julian Song
Director: Daniel Sannwald
Typographer > Ausias
Team: Diego Etxeberria + David Campo + Damian Martínez + Ausias + Ava Xu + Rhea Xu + Vanessa Chen + Renee He + Crystal Choi + Enric Soldevila